Walmart GeoGirl MakeUp for Tweens

Set to hit store shelves this year, Walmart GeoGirl MakeUp for Tweens is destined to be a huge hit with young ladies just entering their teen years.  With its recyclable packaging and specially formulated contents, young girls will be clamoring to get their tiny hands on this hot new trend.  Designed and created specifically for young delicate skin, this natural ingredients makeup line is said to be free of sulphates, phthalates, fragrances, and synthetic colors.

GeoGirl MakeUp for Tweens

Aimed directly at young ladies between the ages of eight and twelve, Walmart GeoGirl MakeUp for Tweens will feature numerous products to thrill and inspire.  A total of 69 items make up this line, including face shimmer, lipstick, mascara, and blush.  Instead of having to sneak into their mothers’ purses to try on their cosmetics, young girls will now be able to have cosmetics of their very own.

By introducing this line to such a young age group, Walmart is hoping to create an entire new generation of beauty product buying consumers.  Young ladies that have their first memorable experience of being treated to their very own cosmetics at Walmart are liable to have a positive impression that will last a lifetime.  This is smart marketing on Wal-Mart’s part as they are creating a built in consumer base, one, which they hope, will continue to grow with them.  Customer loyalty is vital in retail, so if they can create a positive first impression with a young girl chances are good that she will continue to shop with them for years to come.

Prices are said to range from $3.99 to $5.99, which makes it affordable for young lasses on a strict allowance.  Sure to be a popular request in Easter baskets, this new line is targeted to have built significant momentum in time for the 2011 Christmas season.